Reports in Australia show that 20 percent of callers come to
a decision to acquire a product while they’re on hold and 60 percent of callers
who are place on silent hold hang up. What might you deduce from this bit of
info? Well, it can be 1) selling potentials appear in every channel, and 2)
clients detest being put on hold - without hearing anything. Why not use both
assumptions to better the way you present your services and solutions through
proficiently produced messages on hold?
